Audience Statuses

Note that you can filter your audience dashboard by status (and favorite your most commonly used audiences) to make Primer easier to navigate!

Draft Status

You can create and experiment with different audience filters even before you're ready to sync your audience to an ad destination. When you apply filters, all changes will be auto-saved and the audience will enter a draft status.

The default name of the audience will be the date and time you created the audience unless you choose to edit the name. You can see the date and time of the latest action taken on the audience in the section named "Last Updated At" at the bottom right.

Additionally, if you select to view the 'View Run Details' of the audience from the Audience Dashboard you can see a more detailed breakdown including the last edited date along with the user who last edited the audience.

Running Status

When an audience is drafted and you hit Finish & Run, the audience will go into a Running state. While completion times vary based on the filters applied while creating the audience, every audience should be delivered within 24 hours of submission. Is your audience taking longer than expected? Our Support team is here to help!

Audience Edits

If you'd like to edit an audience that has already been completed, You can simply open the audience, Edit the criteria and finish the audience

When can i edit my audience?

You can edit the audience anytime

How can I edit my audience request in "Running" or "Synced"?

Just simply edit the filter criteria and finish the audience