LinkedIn Ads

Sync an audience to LinkedIn Ads — minimum size, match rate and matching time.

LinkedIn Ads is generally available. Connect your LinkedIn Ads account, then sync a Ready audience to it.

• Minimum audience size: 300 records.

• Typical match rate: 80–95%.

• Time to fully match: up to 72 hours.

LinkedIn is a strong fit for account-based (ABM) targeting: build a company or person-level audience from your target accounts and sync it as a matched audience for your LinkedIn campaigns.