> For the complete documentation index, see [llms.txt](https://support.sayprimer.com/primer/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.sayprimer.com/primer/primer-support-review/section-connections.md). # Connections - [Integrations](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations.md): Connect Primer to the tools you already use — your CRM and your ad destinations — to bring data in and push audiences out. - [Connecting a CRM](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-crm.md): How Primer connects to your CRM, read-only, to bring in people and companies. - [HubSpot](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-crm/hubspot.md): Connect HubSpot read-only, with or without contacts, so Primer can build audiences from your CRM. - [Salesforce](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-crm/salesforce.md): Connect Salesforce read-only; the connecting user needs the API Enabled permission. - [Connecting a destination](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination.md): The ad platforms Primer syncs to, and which are generally available, plan-gated, or in beta. - [Google Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/google-ads.md): Sync an audience to Google Ads — minimum size, match rate and matching time. - [Meta Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/meta-ads.md): Sync an audience to Meta (Facebook/Instagram) — minimum size, match rate and matching time. - [LinkedIn Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/linkedin-ads.md): Sync an audience to LinkedIn Ads — minimum size, match rate and matching time. - [Reddit Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/reddit-ads.md): Sync an audience to Reddit Ads — minimum size, match rate and matching time. - [DV360](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/dv360.md): Sync an audience to Display & Video 360 — requires the Scale plan. - [Microsoft Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/microsoft-ads.md): Microsoft Ads is a beta destination available on request. - [TikTok Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/tiktok-ads.md): Sync an audience to TikTok Ads — a beta ad destination. - [X Ads](https://support.sayprimer.com/primer/primer-support-review/section-connections/integrations/connecting-a-destination/x-ads.md): Sync an audience to X (formerly Twitter) Ads — a beta ad destination. - [Website tracking](https://support.sayprimer.com/primer/primer-support-review/section-connections/website-tracking.md): Identify the companies and people visiting your site, and define which visits count as conversions. - [Installing the pixel](https://support.sayprimer.com/primer/primer-support-review/section-connections/website-tracking/installing-the-pixel.md): Add Primer's website pixel to your site by pasting the snippet or using Google Tag Manager. - [Pixel connection status](https://support.sayprimer.com/primer/primer-support-review/section-connections/website-tracking/pixel-connection-status.md): What Connected and Not connected mean for the website pixel, and when the status updates. - [Conversion sources](https://support.sayprimer.com/primer/primer-support-review/section-connections/website-tracking/conversion-sources.md): Define which pages count as a conversion, up to 50 rules. - [Datasets](https://support.sayprimer.com/primer/primer-support-review/section-connections/datasets.md): Connect your own people and company lists to Primer as a dataset — import a CSV, upload via S3, or push over the API. - [Importing a CSV](https://support.sayprimer.com/primer/primer-support-review/section-connections/datasets/importing-a-csv.md): The columns Primer recognizes in a people or companies CSV. - [Uploading via S3](https://support.sayprimer.com/primer/primer-support-review/section-connections/datasets/uploading-via-s3.md): Drop people and company CSVs to your Primer S3 location for automated loading. - [Pushing via API](https://support.sayprimer.com/primer/primer-support-review/section-connections/datasets/pushing-via-api.md): Push people and company records to Primer over HTTP with an API key. --- # Agent Instructions This documentation is published with GitBook. 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