> For the complete documentation index, see [llms.txt](https://support.sayprimer.com/primer/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.sayprimer.com/primer/primer-support-review/account-research/researching-an-account.md). # Researching an account Look up a company by domain to see its profile and inferred ICP. Account Research lets you look up any company by its domain and see a profile plus an inferred **ICP** (ideal customer profile) and ad-strategy read for that company. ## How it works 1. Enter a company's domain. 2. Primer shows a company card, then researches the company's ICP and ad strategy. 3. The ICP and ad analysis run in the background — Primer polls for up to about two minutes and shows **pending**, then **completed** (or **failed** if it couldn't finish). Researching a company is **read-only for your account**: it never changes your own organization's data or ICP. It's an on-screen intel view — there's no CSV export and no row cap to hit; you read the profile, ICP and ad-strategy read directly in the app. ## What the ICP tells you The ICP read includes a **market characterization** — a plain-language label describing how broad the company's market is (for example *narrow and high-intent*, *moderately broad*, or *broad and horizontal*). It's a descriptive summary, not a score. > Account Research is on-demand: you research a company when you ask. It does not send intent alerts or notifications on its own. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://support.sayprimer.com/primer/primer-support-review/account-research/researching-an-account.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.