> For the complete documentation index, see [llms.txt](https://support.sayprimer.com/primer/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.sayprimer.com/primer/connections/integrations.md).

# Integrations

Connect Primer to the tools you already use — your CRM and your ad destinations — to bring data in and push audiences out.

Integrations are the live connections between Primer and your other tools. Connect a source to bring people and companies in, and connect a destination to push finished audiences out.

* [**Connecting a CRM**](/primer/connections/integrations/connecting-a-crm.md) — read people and companies from HubSpot or Salesforce.
* [**Connecting a destination**](/primer/connections/integrations/connecting-a-destination.md) — sync a ready audience to an ad platform like Google, Meta or LinkedIn.

Don't see the tool you want to connect? For ad platforms, check [Platforms that aren't listed](/primer/connections/integrations/connecting-a-destination.md#platforms-that-arent-listed) — some are in beta or run through a connection you already have. For anything else, contact <support@sayprimer.com>.

To see who visits your site, set up [Website tracking](/primer/connections/website-tracking.md); for static lists you upload yourself, see [Datasets](/primer/connections/datasets.md).


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