# BUILD & MANAGE AUDIENCES

- [Building an Audience](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience.md): This section will guide you through creating different types of audiences step by step.
- [Adding Filters](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/adding-filters.md)
- [Department Definitions](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/adding-filters/department-definitions.md)
- [Industry Definitions](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/adding-filters/industry-definitions.md)
- [Website Activity Filters](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/adding-filters/website-activity-filters.md)
- [HubSpot Filter Criteria](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/adding-filters/hubspot-filter-criteria.md)
- [Salesforce Filter Criteria](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/adding-filters/salesforce-filter-criteria.md): With Primer's Salesforce Integration you can recreate Salesforce reports in Primer to construct audiences.
- [Importing CSVs](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/importing-csvs.md)
- [Audience Summary](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/audience-summary.md)
- [Audience Preview](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/audience-preview.md)
- [Syncing an Audience](https://support.sayprimer.com/primer/build-and-manage-audiences/building-an-audience/syncing-an-audience.md)
- [Managing Audiences](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences.md): Primer Audiences have different statuses. You can edit audiences any time.
- [Locate Audience in Ad Destinations](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/locate-audience-in-ad-destinations.md): You can locate your Primer audience in Google Ads, LinkedIn Ads, Meta Ads, and Reddit Ads using the methods below.
- [Audience Statuses](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/audience-statuses.md)
- [Adding Audiences to Campaigns](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/adding-audiences-to-campaigns.md)
- [Validating Primer Audiences](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/validating-primer-audiences.md): For validating Primer-Powered inclusion campaigns
- [Matched Audience Size](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/matched-audience-size.md)
- [Audience Dashboard](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/audience-dashboard.md)
- [Active Audience Slots](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/active-audience-slots.md): In order to scale and maintain performance, Primer limits the number of actively syncing audiences per organization
- [Refining an Audience](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/refining-an-audience.md)
- [Projected & Actual Match Rates](https://support.sayprimer.com/primer/build-and-manage-audiences/managing-audiences/projected-and-actual-match-rates.md)


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